THE ICONIC in Newcastle Knights’ shopping cart for NRLW sponsor push
Newcastle Knights have signed THE ICONIC in its campaign to attract more female-focused sponsors into the NRLW according to the club’s Jodie Cross.
Newcastle Knights have signed THE ICONIC in its campaign to attract more female-focused sponsors into the NRLW according to the club’s Jodie Cross.
ATCO Australia has signed for first time naming rights to the Western Australian Football League Women's (WAFLW) competition.
Bastion has appointed Peter Filopoulos as MD experience to lead key client services.
The Netball World Cup Sydney 2027’s Local Organising Committee (LOC) has appointed Special Event Merchandising (SEM) as licensing and retail supplier to the tournament.
The AFC Women’s Asian Cup closed with record attendances and Japan claiming the title after a 1-0 win over Australia in front of 74,397 fans in Sydney.
Rowing Australia marked ten years of support from Hancock Prospecting at the opening of the 2026 Australian Rowing Championships in Tasmania.
Boost Mobile has renewed its role as telecommunications partner to the World Surf League (WSL) APAC’s 2026 Australian events.
The North Melbourne Football Club has partnered with Red Hill Estate to supply wine across its AFL and AFLW events.
Brands and rights holders should invest more heavily in community sport to unlock under-monetised opportunities according to, Nick Biggin.
Posca Hydrate has signed as drinks partner to Wheelchair Rugby Australia and national team the Steelers.