AFL makes fan login mandatory on Live App Wednesday, 11 Nov 2026 06:06am The AFL will require all users of its Live App to log in with an AFL iD from 16 November. Read more
Sydney FC, CONNOR deal suits players down to the ground Wednesday, 11 Nov 2026 06:04am CONNOR has signed as Sydney FC’s off-field style partner in a two-year deal. Read more
Port Adelaide puts purpose to Klein Tools deal Wednesday, 11 Nov 2026 06:03am Klein Tools has signed with Port Adelaide Football Club for the 2027 AFL season. Read more
Adelaide Stella Concrete, Solmech in signing double for Adelaide United Wednesday, 11 Nov 2026 06:02am Adelaide United has secured two new sponsors for the 2026/27 A-League Men’s season. Read more
MasterFoods extension is sauce of celebration for Central Coast Mariners Wednesday, 11 Nov 2026 06:01am MasterFoods has renewed with the Central Coast Mariners. Read more
UK’s Liverpool FC spotlights Adelaide in global Christmas advertising Tuesday, 10 Nov 2026 06:04am Liverpool FC (LFC) has selected Adelaide as the only Australian city to join an advertising campaign targeting its global supporters. Read more
Jaecoo finds parking spot on back of Sydney Kings jersey Tuesday, 10 Nov 2026 06:03am Chinese automotive brand Omoda Jaecoo has signed as a Major Partner to NBL champions the Sydney Kings. Read more
‘Oh, what a feeling’ for Brisbane Heat as Toyota renews for three years Tuesday, 10 Nov 2026 06:02am Toyota Australia has extended for three years with Queensland Cricket in its deal that covers the Brisbane Heat. Read more
Richmond Tigers jump at adidas deal as brand re-enters AFL Tuesday, 10 Nov 2026 06:01am Sportswear brand adidas has signed as apparel partner to the Richmond Football Club marking its return to the AFL after more than a decade. Read more
Cricket hits automotive sponsorship tally out of the ground in APAC – report Monday, 09 Nov 2026 09:51am Automotive brands spent $359.5 million on sports sponsorship across Asia-Pacific in 2025 and cricket took more than a third according to new research from GlobalData. Read more
