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FIFA 2026 World Cup’s Aussie audience put under Nexxen microscope
Nexxen has forecast stronger Australian interest in the FIFA 2026 World Cup with audiences spread across multiple viewing platforms and engagement much wider than just live matches.
Latest News
Tennis Australia plucks NRL boss Abdo to serve future growth
Andrew Abdo will be the new CEO of Tennis Australia (TA) after a global recruitment search attracted 150 applicants.
Cronulla Jazz & Blues Festival hitches a ride from Century Freight
Century Freight has signed as a tier-two Major Sponsor of the 2026 Cronulla Jazz & Blues Festival which is one of Sydney’s largest free music events.
Melbourne Mavericks, Macca’s add spice to sport with free netball clinics
McDonald’s Australia is leveraging its Melbourne Mavericks sponsorship through free netball clinics across Melbourne to boost grassroots participation.
SŚAINT, Knights fashion a stylish appeal to a younger audience
The Newcastle Knights have launched a limited-edition merchandise offer to fans in collaboration with SŚAINT.
Ringers Western lasso Penrith Panthers to launch local store
The Penrith Panthers will be sponsored by Ringers Western for the current NRL season.
Darwin Street Art Festival gets big lift from Kennards Hire
Kennards Hire has become the first equipment partner of the Darwin Street Art Festival.
Surfing Australia jumps into the water with Southern Cross Uni study program
Southern Cross University has signed on as a Surfing Australia Major Partner to back grassroots participation through boardrider clubs and athlete education.
GIANTS sign AirTrunk to boost STEM education in its catchment
The AFL’s GWS Giants have linked up with AirTrunk to promote science, technology, engineering and mathematics (STEM) entrepreneurship programs in western Sydney.
Collingwood, AIA Australia renew to champion health and wellbeing
AIA Australia has extended as the life and health insurance partner to the Collingwood Football Club covering both AFL and AFLW teams.
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