Strong employee uptake of the company's workplace healthcare platform and the opportunity to demonstrate its corporate wellbeing model prompted Cricket Australia (CA) sponsor Hola Health to expand the deal according to its co-founder Lenin Rajendran.
The AFL’s creator-led live series the Ultimate Footy Watchalong has drawn more than 250,000 live viewers across two matches this year.
Corporate Traveller has expanded its sponsorship of the Perth Bears to become the club’s foundation coaches partner ahead of its 2027 NRL debut.
The A-League’s Wellington Phoenix FC has renewed Pacific Radiology as a sponsor for another season.
UBS has sponsored a new padel competition on temporary courts at the Sydney Opera House.
Plantation Homes has extended is Brisbane Heat sponsorship for two years.
BKT Tyres has renewed naming rights to the Golden Cap awards in the Big Bash League (BBL) and Women’s Big Bash League (WBBL) for three years.
The Geelong Cats and health insurer GMHBA are extending their joint partnership with the Resilience Project (TRP) to include another seven Geelong and Colac schools increasing reach to 4,000 students.
MegaRanch is stepping up its commercial push as it seeks new brand partners to support athlete development and wider participation.
GAC Australia has signed on as automotive partner to Melbourne City FC in a multi-year deal starting from the 2026/27 season.
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