St George Bank takes Dragons deal into its 40th year Thursday, 30 Nov 2017 09:15pm St George Bank has renewed its principal sponsorship of the St George Illawarra Dragons NRL club, taking the partnership into its 40th year. Read more
Rado expands Brisbane International deal; Tennis Queensland chief departs Thursday, 30 Nov 2017 09:14pm The Brisbane International tennis tournament has renewed ties with its official timekeeper, Rado, which will remain an official sponsor of the event until 2020. Read more
Carlton and GWS both ink new sponsorship deals Thursday, 30 Nov 2017 09:13pm AFL sides Carlton and GWS have moved quickly to fill key sponsorship assets ahead of 2018, with the Blues welcoming a new match-ball sponsor and GWS signing a membership partner. Read more
Sponsorship up marginally for FFA ahead of crucial AGM Wednesday, 29 Nov 2017 09:15pm Football Federation Australia posted relatively flat sponsorship growth of just over 2% in FY2017, with the code bringing in $25.1 million in cash and kind partnerships. Read more
New tech brand ousts Hisense at F1 Grand Prix Wednesday, 29 Nov 2017 08:25pm Chinese-backed television maker CHiQ has signed partnerships with two major sporting events to promote its launch into the Australian market. Read more
QRL assembles new-look Maroons jersey with double-deal Wednesday, 29 Nov 2017 06:47pm Queensland Rugby League has locked in two major assets for its Maroons jersey for 2018, this week confirming a new apparel partner and front-of-jersey sponsor. Read more
Aon adds Invictus Games to sponsorship portfolio Wednesday, 29 Nov 2017 06:47pm Global insurance and risk management company Aon has continued to expand its local sponsorship portfolio, signing a new deal with Sydney's 2018 Invictus Games. Read more
esports league shows intent with appointment of Sixers chief Tuesday, 28 Nov 2017 09:48pm In a major coup, ASX-listed media firm HT&E has appointed well-respected sports marketing administrator and Sydney Sixers boss, Dominic Remond, as inaugural CEO of its esports business. Read more
Cats retain Simonds after commercial operations profit Tuesday, 28 Nov 2017 09:48pm Geelong's 2017 match-ball and stadium naming rights partners will switch assets in 2018 as Cats CEO Brian Cook predicts that the redeveloped venue will drive future revenue growth. Read more
A-League links with Disney in merchandise and promotional play Tuesday, 28 Nov 2017 09:48pm Football Federation Australia will introduce a Star Wars-themed round as part of a new promotional partnership with Disney, which is also set to renew ties with Tennis Australia. Read more
