CPA's partnerships with Tennis Australia, the NBL and the South Sydney Rabbitohs have come under scrutiny from an independent CPA review, which found them "of limited benefit to members" and outside the core interests of the accounting body.Read more
Football Federation Australia commercial boss Luke Bould says women’s football has reached tipping point over the past year, with huge growth in women's sponsorship revenue, the first-ever sell out for a Matildas match, and a record pay deal for female footballers.Read more
Mining magnate Andrew Forrest has promised to provide much needed funding for the Australian Rugby Union through a new sponsorship deal as part of a wider collaboration with the code's peak body on a new 'Indo Pacific Rugby Championship'.Read more
Businessman Gerry Ryan has committed to financing the women's and development arms of Australia's elite cycling team, GreenEDGE, which is increasingly desperate for a new naming rights sponsor.Read more
Suncorp will become the principal partner of Queensland Ballet as part of an expanded alliance with the ballet and its iconic artistic director, Li Cunxin.Read more
Socceroos star Tim Cahill will expand his Foxtel-sponsored academy program into Australian schools for the first time, with sports and entertainment agency Gemba to leverage the initiative.Read more
Sports marketing veteran Peter Sciberras has been elevated to the top commercial role in the Australian Rugby Union following the departure of John Nicholl.Read more
Helloworld Travel has flagged further investment in sponsorship this financial year after linking with the PGA of Australia in its fourth national sporting partnership.Read more