Gemba launches new division helmed by ex-KPMG executive Monday, 27 Nov 2017 09:13pm Sports and entertainment agency Gemba is expanding into a fourth consulting area, launching a new data and insights division led by KPMG data and analytics executive, Ilmar Mutli. Read more
Sponsorship solid as Art Gallery of NSW enjoys record attendance Monday, 27 Nov 2017 09:02pm Both cash and contra sponsorship revenue rose steadily for the Art Gallery of NSW in 2016-17, which has revealed a record of 1.6 million visitors in the last twelve months. Read more
Toyo expands sponsorship into BBL after "phenomenal" GWS results Monday, 27 Nov 2017 08:45pm Toyo will join the Big Bash's Sydney Sixers as major partner after strong results with the GWS Giants encouraged the tyre-maker to double down on its sponsorship campaign, says the brand's marketing boss. Read more
Peugeot opts for Sunset Cinema deal in new direction Friday, 24 Nov 2017 09:15pm French auto brand Peugeot has signed a national partnership with the growing Sunset Cinema series. Read more
Bombers, Demons and Hawks all post strong surpluses Friday, 24 Nov 2017 07:35pm Essendon's sponsorship revenue grew sharply in the 2017 season and contributed to a $15 million financial turn-around, while Hawthorn and Melbourne have also posted strong financial results. Read more
KFC and Gillette roll out Cricket Australia campaigns Friday, 24 Nov 2017 07:33pm KFC will unite two elements of previous activations to leverage its Cricket Australia partnership this summer, while Gillette will use its sponsorship to launch a new campaign, 'Close Matters'. Read more
Australian sport needs to "fundamentally transform" digital approach: ASC Thursday, 23 Nov 2017 09:40pm Australia's peak sporting bodies have fallen behind the pack as digital disruption has affected the way fans consume content, according to a new 'digital roadmap' released by the Australian Sports Commission. Read more
Port scores with three major renewals Thursday, 23 Nov 2017 08:35pm A trio of key partners − including two Chinese firms − have expanded their sponsorship deals with Port Adelaide. Read more
Property developer deal provides capital for Tropfest youth program Thursday, 23 Nov 2017 08:35pm Short film festival Tropfest will launch a "groundbreaking" hub for young filmmakers after securing a new partnership with one of Sydney's largest property developers. Read more
Toyota expands Cricket Australia alliance; AFL champs to sponsor Midsumma; and more Wednesday, 22 Nov 2017 09:32pm > Cricket Australia confirms long-term Toyota renewal > Nike promotes from within after marketing director moves > WA Govt names inaugural arts sponsorship award winners > Tigers to sponsor LGBTQI film festival > Cycling Australia secures new partners Read more
