Eels and Fever change apparel partners
The NRL's Parramatta Eels and Super Netball outfit the West Coast Fever will each link with new apparel suppliers in 2018 after agreeing new deals with ISC.Read more
More latest news - page 802
St George Bank to launch credit card, grassroots incentives with QRU
The Queensland Rugby Union has signed a renewed alliance with St George Bank in what is now one of rugby union's longest-running partnerships.Read more
Blues re-sign coaches' sponsor
Carlton's strong run of partnership renewals has continued, with Blues coaches' sponsor, Ontime Group, adding a further two years to its deal.Read more
Mining magnate to bankroll rival rugby competition after Force axing
Billionaire Andrew Forrest will fund a rebel "Indo-Pacific" rugby competition following the NSW Supreme Court’s decision today effectively axing the Western Force from Super Rugby.Read more
Priceline commits to Sixers; increases women's sport investment
Priceline will seek to drive increased attendance and engagement at women's Big Bash matches as part of its expanded alliance with the Sydney Sixers, says the pharmacy giant's marketing boss.Read more
Fragmenting audiences to create new era of sport: Nielsen Sports boss
Rapidly-changing viewership habits will force sports rights-holders to deliver content in new ways but also create an opportunity to generate new revenue streams, says Nielsen Sports global chief Danny Townsend.Read more
Cowboys maintain growth with Trukai renewal
The North Queensland Cowboys NRL outfit is set to post strong commercial growth in 2016, with shorts sponsor Trukai the latest to sign a multi-year renewal with the club.Read more
Rio Tinto expands Black Swan alliance
Global mining company Rio Tinto has agreed a multi-year extension of its Black Swan State Theatre Company deal, one of the longest-running partnerships in the Australian arts sector.Read more
Sponsorship comes in threes for Supercars
The Supercars Championship will partner with international manufacturing brand 3M for the rest of 2017 in an expansion of the company’s existing motorsport focus.Read more
Bankwest firms for Perth Stadium naming rights
Bankwest has emerged as the front-runner to take naming rights at the new Perth Stadium as part of its new customer-focused sponsorship strategy.Read more
