Commercial veteran takes reigns at Touch Football Australia
Touch Football Australia has appointed former Melbourne Rebels and North Queensland Cowboys commercial chief Steve Mitchell as its new CEO.Read more
Touch Football Australia has appointed former Melbourne Rebels and North Queensland Cowboys commercial chief Steve Mitchell as its new CEO.Read more
Melbourne City has signed Australia's top-ranked FIFA gamer, becoming the first club in Australia to contract an eSports player.Read more
Live sport viewership has started to fall sharply in recent years, according to a landmark report from consulting giant Deloitte, which has found that a majority of fans prefer mediums other than TV for the first time.Read more
Car-seat maker Infasecure and The Wiggles have signed a long-term partnership extension after early activations for the brand drove "incredibly powerful" results for the brand.Read more
A-League club Melbourne City will be the beneficiary of a program of aggressive innovation from parent company, City Football Group, whose chief commercial officer says the club has now reached commercial sustainability.Read more
Younger Australians have a "greater focus on philanthropy than ever before" but expect tangible returns on their investment, according to Arnold Bloch Leibler's Tiffany Lucas.Read more
Women's NBL outfits Townsville Fire and Dandenong Rangers have each secured key partnerships for the 2017-18 season.Read more
Suncorp's Bingle will be replaced by NIB Health Funds on the back of Richmond's guernsey from next season as the private health insurer returns to AFL clubland.Read more
Beach Netball, a new initiative that adapts netball to be played on beaches, has added discount pharmacy giant Chemist Warehouse as a new sponsor.Read more
TLA Worldwide has been appointed as exclusive sponsorship sales agency for the Oceanic Pro League, the largest eSports competition in Australia.Read more