Rio Tinto expands Black Swan alliance Monday, 04 Sep 2017 07:31pm Global mining company Rio Tinto has agreed a multi-year extension of its Black Swan State Theatre Company deal, one of the longest-running partnerships in the Australian arts sector. Read more
Sponsorship comes in threes for Supercars Friday, 01 Sep 2017 08:26pm The Supercars Championship will partner with international manufacturing brand 3M for the rest of 2017 in an expansion of the company’s existing motorsport focus. Read more
Bankwest firms for Perth Stadium naming rights Friday, 01 Sep 2017 08:19pm Bankwest has emerged as the front-runner to take naming rights at the new Perth Stadium as part of its new customer-focused sponsorship strategy. Read more
Hungry Jack's returns to Eagles jersey Friday, 01 Sep 2017 08:19pm Hungry Jack's will rekindle its previous partnership with the West Coast Eagles after a six-year hiatus, returning as the AFL side's co-major sponsor as part of a major new brand campaign. Read more
Ikon renews Blues naming rights Thursday, 31 Aug 2017 09:16pm Professional services firm Ikon has renewed its naming rights partnership with Carlton in the AFL club's third significant deal in the last week. Read more
Big Bash sponsor boom underpins Cricket Victoria growth Thursday, 31 Aug 2017 09:12pm Cricket Victoria has reported a strong financial result, adding more than $1.7 million in new sponsorship revenue in year to June, as the Big Bash continues to grow. Read more
Bullets build strong platform with rush of partnerships Thursday, 31 Aug 2017 08:57pm The Brisbane Bullets NBL side has locked in the majority of its major sponsors for 2017-18, signing five new partners and renewing three more. Read more
Victory boosts ties with TCL Thursday, 31 Aug 2017 08:57pm Consumer electronics company TCL has renewed and expanded its Melbourne Victory partnership to support the launch of a new range of air-conditioning products. Read more
Lion takes gold with Gold Coast 2018 deal Wednesday, 30 Aug 2017 09:17pm Lion's XXXX Gold has maintained its recent sponsorship push, becoming the 50th official sponsor of next year's Gold Coast Commonwealth Games. Read more
Penrith Stadium to drop naming rights after Pepper departure Wednesday, 30 Aug 2017 08:58pm Penrith will revert to using the 'Panthers Stadium' moniker for its home ground from 2018, opting to take a take a hit to its sponsorship revenue to instead promote the Panthers brand. Read more
