Wolf Blass to flow at Rugby League World Cup
Wolf Blass has continued its strategy of linking with prestigious sporting events, signing on as the official wine partner of this year's Rugby League World Cup.Read more
Wolf Blass has continued its strategy of linking with prestigious sporting events, signing on as the official wine partner of this year's Rugby League World Cup.Read more
Australian-owned company Willow Ware is the latest addition to a new-look Geelong Cats partnership roster, with the plastics manufacturer signing a multi-year deal with the club.Read more
Sydney has dislodged Collingwood from the top of the AFL's sponsorship revenue ladder and continues to build out its third-tier of support through a new deal with global firm Equifax.Read more
Western Australia's "challenging economy" has forced the state's Symphony Orchestra to innovate and focus on delivering ROI to sponsors, which in turn has led to record partner retention, says CEO Craig Whitehead.Read more
Cronulla has become the first NRL team to secure sponsors for its women's program, signing two partners for a series of women's exhibitions games in 2017.Read more
Seven of the financial sector's top ten best-performing brands on social media rely heavily on sponsorship and CSR for content, according to research from a financial marketing agency.Read more
Richmond has signed partnerships with an infrastructure firm and a software developer covering two of the AFL side's key pathways programs.Read more
Ladbrokes has signed its third NRL partnership and its first in NSW, locking away the last asset on the Newcastle Knights' 2017 jersey.Read more
Poultry brand Steggles has added four years to its Sydney Roosters principal partner tenure, and will continue to champion its unique CSR program through the deal.Read more
The Queensland Performing Arts Centre has signed a second partner for its marquee International Series of concerts.Read more