La Trobe harnesses digital for innovative NGV deal
La Trobe University has partnered with the National Gallery of Victoria on new digital and educational initiatives which will see several thousand trees planted at the university.Read more
More latest news - page 842
End of the road for Geelong's TAC deal
Victoria's Transport Accident Commission will pull out of its $200k-a-year partnership with the Geelong football club and will "ponder" its wider AFL partnerships strategy after Cats captain, Joel Selwood, was booked for speeding.Read more
Aldi makes first Miniroos leveraging play with TV campaign
Discount supermarket giant Aldi has rolled out its first leveraging campaign since signing on as the principal partner of Football Federation Australia's Miniroos late last year.Read more
RMIT renews; Sensis joins as Grand Prix revs up
Australia's Formula 1 Grand Prix has re-signed its university sponsor and signed three partners for its luxury hospitality precinct, while existing supporters including Jaguar and Swisse have unveiled leveraging plans for the event.Read more
BLK to focus on rugby and eSports partnerships in rebuild
BLK has signed its first major deals since emerging from administration under new ownership, inking a three-year renewal with the Melbourne Rebels and signalling its intention to target the burgeoning eSports sector.Read more
Wolf Blass unveils wide-reaching AFL campaign
Wolf Blass will roll out consumer promotions and ambassador deals with three prominent Aussie Rules personalities as part of its largest suite of AFL activations since linking with the code in 2015.Read more
Netball Australia gears for growth with split marketing; sponsor roles
Netball Australia has restructured its senior partnerships, licensing and marketing roles in anticipation of bumper growth in the sport, says CEO Marne Fechner.Read more
Clipsal replacement in sight; William Hill unlocks marketing war-chest; and more
> Broncos to capitalise on growth with digital expansion
> Two "global brands" in talks over Adelaide 500 naming rights
> William Hill plots $53m local ad-spend
> Siemens partners with Museums Victoria on green initiative
> Adelaide Crows post record revenue despite BLK debts
> PGA promotes chief membership officer to CEORead more
Pararoos future secured with new partnership
The immediate future of Australia's national Paralympic football team has been safeguarded after a leading disability support provider signed on as the team's first-ever major partner.Read more
Supercars secures partnerships with Shell and Porsche
Two global blue-chip brands have joined the Supercars as the Championship's 2017 season begins, with Porsche and Shell to fill two key categories for the touring car series.Read more
