Sydney FC boss steps down; AFL gets CCA Lift; and more Wednesday, 10 May 2017 05:29pm > Sydney FC chief executive steps down > Coca-Cola expands AFL presence with new brand > Kojo opens Perth shop after account wins > Musica Viva improves surplus despite sponsorship drop-off > Cycling Australia's 'She Rides' initiative scores sponsor > NIDA and Sculpture by the Sea hunt for sponsorship bosses Read more
No intention of slowing down sponsorship push: Aqualand Tuesday, 09 May 2017 08:14pm Property development group Aqualand's arts-led sponsorship strategy has provided a point of difference for customers, according to marketing chief Alex Adams, who says the company is likely to further invest in sponsorship. Read more
Top golf executive joins restructured Cricket Australia Tuesday, 09 May 2017 08:00pm Cricket Australia has appointed the European PGA Tour's head of partnership management, Antonia Beggs, as its new head of match operations and events. Read more
The Star expands Gold Coast Marathon deal to include title rights Tuesday, 09 May 2017 08:00pm The Star Gold Coast has signed its first major partnership since its recent rebrand, becoming the naming rights sponsor of a key event at the 2017 Gold Coast Marathon. Read more
Federal Government to channel $30m into "niche" and women's sport Monday, 08 May 2017 09:11pm Pay-TV operators will get $30m in funding to broadcast women's sport and other "less sustainable" sports as part of the new package of media reforms, which will also include anti-siphoning changes and a ban on wagering during live sports. Read more
High-flying Crows add Grill'd and re-sign six Monday, 08 May 2017 09:02pm Half a dozen long-term sponsors have renewed ties with the ladder-topping Adelaide Crows, while healthy burger chain Grill'd has signed a new deal with the club. Read more
Football NSW lures Qatar-based exec home to fill CEO vacancy Monday, 08 May 2017 09:02pm Former Football Federation Australia communications chief and sports administration veteran, Stuart Hodge, has been appointed Football NSW's chief executive officer. Read more
Red Energy taps rugby grassroots as part of QLD market push Friday, 05 May 2017 09:27pm The Queensland Reds Super Rugby outfit has secured a wide-ranging partnership with Red Energy following the energy retailer's launch into south-east Queensland. Read more
AFL opens new sponsorship asset with DrinkWise Friday, 05 May 2017 08:23pm The alcohol industry's responsible drinking body, DrinkWise, has signed on as the first-ever sponsor of the AFL's score review system after a technological tweak opened up the new asset. Read more
"Seismic shift" in commercial momentum for women's sport: Nielsen Friday, 05 May 2017 08:23pm Despite still being in its 'start-up' phase, consumer interest in women's sport is already at an all-time high, with research from Nielsen Sports showing that elite women's sport is already hitting almost 5 million eyeballs annually. Read more
