Fox Sports media rights deal to bolster WNBL sponsorship Wednesday, 26 Apr 2017 08:34pm Fox Sports sales staff will collaborate with the Women's National Basketball League on sponsorship, marketing and advertising sales as part of a landmark multi-year broadcast agreement. Read more
Qantas chair backs AOC presidential challenger Monday, 24 Apr 2017 09:19pm Leigh Clifford, chairman of decades-long Australian Olympic Committee sponsor Qantas, has backed AOC presidential hopeful Danni Roche, but the airline itself has stressed it remains neutral in the affair. Read more
NRL lands new sponsor for push into WA Monday, 24 Apr 2017 09:07pm Building services company AGI will invest $50,000 into rugby league grassroots in the Pilbara and regional Western Australia as a major partner of the NRL's WA growth plan. Read more
ITP signs major Raiders deal in time for tax season Monday, 24 Apr 2017 07:04pm The NRL's Canberra Raiders has locked away its jersey assets for 2017 on the back of record economic impact metrics and membership figures. Read more
Gemba hits back at "false" commission claims made by Coates Monday, 24 Apr 2017 03:38pm Australian Olympic Committee president John Coates has attempted to defend the AOC's sponsorship commission fees by claiming Gemba charges a 25% commission, a figure Gemba says is false and unfounded. Read more
AOC presidential candidate promises closer sponsorship oversight Friday, 21 Apr 2017 08:45pm Australian Olympic Committee presidential challenger, Danni Roche, has pledged to audit all AOC contracts, including an exclusive sponsorship arrangement with Lagardere Sports, which has netted the agency nearly $6.5m in commissions since 2013. Read more
Vodafone goes back to the future with Supercars Friday, 21 Apr 2017 06:58pm Vodafone continues to rejuvenate its former sponsorship platform, announcing today it will replace OVO Mobile as the new telecommunications sponsor of the Supercars Championship. Read more
Former Twitter and AFL executive to join athlete content platform Friday, 21 Apr 2017 06:57pm Twitter's Australian head of sport partnerships, Jonno Simpson, has left the social media giant to take up a senior role at athlete content start-up, Unscriptd. Read more
"Start-up" women's sport boom to translate to $3.8b market: Accenture Thursday, 20 Apr 2017 09:34pm The total value of the women's sport sector in Australia could peak at $3.8 billion by 2032 and contribute a third of all growth in professional sport, according to new research from Accenture. Read more
Chinese developer backs Sydney Film Festival growth Thursday, 20 Apr 2017 09:29pm The Sydney Film Festival has posted a 56% bump in sponsorship revenue and secured property developer Aqualand as "exclusive major partner" for its 2017 edition. Read more