Yakult rekindles Rebels deal after hiatus
Yakult has returned as a sponsor of the Super Rugby's Melbourne Rebels after a twelve-month absence in a move that team boss Andrew Cox says is a sign of the club's growing status.Read more
More latest news - page 851
ISC the winner as Crows become the latest to dump BLK
The AFL's Adelaide Crows will cut ties with BLK despite the apparel company's new ownership, opting instead for a partnership with rival brand ISC.Read more
Surfing Victoria catches a couple of new deals
Surfing Victoria has renewed its partnership with specialist sports physiotherapy and conditioning network, Kieser Australia, and signed a new deal with City to Surf Mobile CafRead more
Fever secures two new alliances
The West Coast Fever has signed a pair of new sponsors in the lead in to the inaugural season of Suncorp Super Netball, including its second major partner.Read more
General Pants targets millennials with festival deals
Youth retailer General Pants Co. has made a triple-play into sponsorship, agreeing deals with two prominent music festivals and Australia's largest skateboarding competition.Read more
SCA strikes Crows double-deal
AFL side Adelaide has swapped radio partners, signing a long-term partnership with two Southern Cross Austereo stations after its deal with Nova finished.Read more
Opera House gears for expansion after Maserati re-signing
Maserati has renewed its Sydney Opera House partnership and is targetting a greater focus on content promoting women's achievements and issues.Read more
Lightning closing in on major sponsor after strong member support
The newly-established Sunshine Coast Lightning netball team is set to unveil a raft of new partners for its inaugural season, and the franchise has attracted strong early membership uptake.Read more
Blockbuster year as Opera House sponsorship surpasses $7m
Lucrative new partnerships and a pair of long-term renewals with Samsung and Etihad Airways boosted sponsorship revenue at the Sydney Opera House by more than a third last year.Read more
P&O ramps up rugby league focus through new alliance
P&O Cruises has signed a multi-year partnership with the NRL and will focus on leveraging the code's supporter base and further developing a series of State of Origin themed cruises.Read more
