Saints to swap administrative HQ naming rights partners Monday, 13 Mar 2017 07:45pm St Kilda has agreed a seven-figure naming rights partnership and launched a new fundraising drive to help it secure $2.4m needed to relocate to a new administrative base. Read more
AOC names new chief executive Monday, 13 Mar 2017 05:05pm Veteran sports administrator Matt Carroll has beaten more than 300 candidates to be named the new chief executive of the Australian Olympic Committee. Read more
UNSW strikes Manuka Oval naming rights deal Friday, 10 Mar 2017 09:23pm GWS has secured its second naming rights sponsor in as many weeks, with the University of NSW's Canberra campus to take over as the title partner of Manuka Oval, twelve months on from the departure of Startrack. Read more
AFL maintains segmented drinks sector with CCA; PepsiCo renewals Friday, 10 Mar 2017 09:05pm Pepsi's Gatorade has signed a multi-million dollar renewal to remain the official sports drink of the AFL, despite some jostling from Coca-Cola Amatil's Powerade brand. Read more
Ladbrokes takes Cox Plate naming rights; Emirates commits to Melbourne Cup Friday, 10 Mar 2017 08:31pm Wagering brand Ladbrokes will replace rival British bookmaker William Hill as the naming rights sponsor of the prestigious Cox Plate in a partnership the race operator says is "unprecedented in Australian sport". Read more
Super Netball teams continue to fill out rosters Thursday, 09 Mar 2017 09:21pm The Melbourne Vixens and NSW Swifts have each signed new sponsors to feature on their playing apparel in the inaugural Super Netball season. Read more
$10.5 million Perth Stadium naming rights on election agenda Thursday, 09 Mar 2017 08:33pm Western Australia's Labor opposition has pledged to sell naming rights to the state's 60,000-seat Perth Stadium if elected, with shadow treasurer Ben Wyatt saying the deal would add $10.5m to the state's budget over four years. Read more
Commercial revenue drives NSWRL to record surplus Thursday, 09 Mar 2017 08:32pm The NSW Rugby League has reported an $810k surplus for the 2016 season and credited its commercial program, which has seen sponsorship, merchandising and membership revenue rise by over 50% in recent years. Read more
Dragons clock 15k members and finalise jersey Wednesday, 08 Mar 2017 09:28pm Bingo Industries has renewed and expanded its partnership with the St George Illawarra Dragons, replacing Kumho Tyres in the NRL team's sternum position. Read more
La Trobe harnesses digital for innovative NGV deal Wednesday, 08 Mar 2017 09:26pm La Trobe University has partnered with the National Gallery of Victoria on new digital and educational initiatives which will see several thousand trees planted at the university. Read more