Lightning lands biggest-ever deal after early momentum Friday, 03 Mar 2017 08:45pm Engineering giant Downer has become the latest brand to back Super Netball, signing on as a major partner of the Sunshine Coast Lightning, which has also attracted support from Hostplus, Samsung and Nissan. Read more
AFL overhauls commercial as part of executive restructure Friday, 03 Mar 2017 02:57pm The AFL has made wholesale changes to its executive team, with commercial chief Darren Birch moving to a newly-created position and Richard Simkiss promoted to lead the code's commercial operations. Read more
German performance company links with Wallabies Thursday, 02 Mar 2017 09:20pm Innovative training and recovery equipment brand Blackroll has signed a wide-ranging performance support partnership with the Australian Rugby Union. Read more
UBET pledges continued sponsorship focus; weighing up Supercars Thursday, 02 Mar 2017 09:14pm UBET has confirmed its commitment to building its sporting sponsorships portfolio although it has not yet renewed its Supercars partnership. Read more
Titans retain and reshuffle major jersey sponsors Thursday, 02 Mar 2017 08:58pm Three of the Gold Coast Titans' largest sponsors have signed multi-year renewals, locking in the bulk of the NRL side's jersey assets until at least 2019. Read more
Aon makes "commitment" to supporting elite sport Thursday, 02 Mar 2017 08:58pm Global insurer Aon has signed a major partnership with Rowing Australia, its second major partnership with a national sporting body in as many months. Read more
Hankook commits to NRL until 2020 Wednesday, 01 Mar 2017 09:23pm Tyre company Hankook has shifted its NRL sponsorship from the now-defunct Monday fixture to the higher-profile Thursday night slot as part of a multi-year extension of its NRL partnership. Read more
Westconnex signs naming rights deal as GWS sponsorship nears $10m Wednesday, 01 Mar 2017 09:00pm Controversial infrastructure development WestConnex has signed on as a major sponsor of the AFL's GWS Giants, which has reported its strongest-ever commercial result after adding more than $1.4m in sponsorship last year. Read more
Lendlease in; NAB out at Art Month Sydney Wednesday, 01 Mar 2017 08:58pm Art Month Sydney has made up for the departure of long-term principal partner, NAB Private Wealth, securing at least three new partnerships for its 2017 edition. Read more
Southern Radiology out; Opal Solar in at NRL champions Tuesday, 28 Feb 2017 09:23pm NRL club Cronulla has agreed an "amicable" termination with Southern Radiology after its principal sponsor pushed for an early end to its contract, with a new top-tier backer joining on the verge of the 2017 season. Read more