Aldi is on the cusp of a landmark first Australian sponsorship, with sources confirming the discount supermarket group will become a key partner of a national sporting code's grassroots set-up.Read more
Netball NSW has adopted a new commercial structure ahead of major changes to the sport's elite tier, with the state body to take on management of a second team in tandem with the AFL's GWS Giants.Read more
The Adelaide Crows has signed its second co-major sponsor for its National Women's League team, with employment and community services provider, Workskil, joining for the 2017 inaugural season.Read more
Luxury bourbon brand Woodford Reserve has exported its international racing focus to Australia, inking a long-term alliance with the Magic Millions.Read more
Bupa has ramped up its health and wellbeing platform with a new exercise-based partnership with Federation Square, one of Australia's largest public spaces.Read more
Data and measurement agency Futures Sport and Entertainment has appointed Port Adelaide general manager of commercial, Chris Nunn, to lead its local operations.Read more
Netball Australia has cut ties with its largest-ever sponsor, ANZ Bank, and is seeking a fresh start and more dollars for its new national competition – with a rival financial services brand already lined up, Sponsorship News understands.Read more
The National Basketball League will retain its digital broadcast rights in-house, deciding to develop and launch its own subscription streaming offering from this season.Read more
The Big Bash League's Sydney Sixers will target Asian-focussed and family brands to replace Purina Supercoat, with the Nestle brand deciding to pull back from sponsorship.Read more
The Dandenong Rangers WNBL side has struck new or renewed alliances with close to a dozen sponsors, including a multi-year renewal with title sponsor Jayco.Read more
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