Armor All sticks with Supercars for thirteenth year Monday, 10 Oct 2016 08:29pm Car product company Armor All has renewed both its official car care products sponsorship and its Pole Award partnership with the Supercars Championship. Read more
Samsung launches ‘Train like a Diamond’ virtual experience Monday, 10 Oct 2016 07:51pm Electronics giant, Samsung has partnered with Australian netballers, Laura Geitz, Sharni Layton and Caitlin Bassett to launch "Train like a Diamond", a new 360-degree video that will form part of its leveraging program for its Netball Australia sponsorship. Read more
Hostplus adds Sydney Kings to its sponsorship stable Friday, 07 Oct 2016 09:25pm Industry superannuation fund, Hostplus has further expanded its sponsorship program adding the Sydney Kings to its list of partnerships. Read more
Venues NSW lands naming rights deal for Hunter Stadium Friday, 07 Oct 2016 09:22pm Venues NSW has signed Newcastle based home developer, McDonald Jones Homes (MJH Group), as the naming rights partner of Hunter Stadium, filling a sponsorship void that's lasted since 2011 when Energy Australia parted ways with the venue. Read more
Nickelodeon renews BBL deal and launches children’s program Friday, 07 Oct 2016 09:19pm Nickelodeon has renewed its partnership with The Big Bash League and will launch a new BBL and WBBL children's television show this summer. Read more
RLWC 2017 appoints digital specialist Friday, 07 Oct 2016 09:09pm Organisers of the Rugby League World Cup 2017 have appointed VML Australia as its official digital partner. Read more
Money flowing for women’s cricket Thursday, 06 Oct 2016 08:48pm Cricket is at the forefront of the new wave of sponsorship money flowing into women's sport, with two major deals announced this week. Read more
Cotton On becomes Geelong AFL apparel partner Thursday, 06 Oct 2016 08:43pm Geelong has become the first AFL club to sign an apparel deal with a company from outside the traditional sports manufacturing brands. Read more
SOPA seeking naming rights sponsor for Sports Centre Thursday, 06 Oct 2016 04:54pm The Sydney Olympic Park Authority is hoping to capitalise on the growing interest in women's sport as it seeks a naming rights sponsor for the State Sports Centre, a venue in the precinct that hosts two professional women's sporting teams. Read more
Victory announces first of two new principal partners Wednesday, 05 Oct 2016 09:08pm The Melbourne Victory A-League club has signed a new principal partnership with leading weight loss and supplements company Optislim. Read more