Nine beefs up netball team with senior hires Wednesday, 27 Jul 2016 09:20pm Nine has appointed a chief of netball and a head of commercial for its new integrated broadcast venture with Netball Australia ahead of next year's domestic league relaunch. Read more
Judge suppresses revealing Olympic sponsorship documents Wednesday, 27 Jul 2016 09:12pm The Federal Court judge presiding over the Australian Olympic Committee's action against its former sponsor Telstra, has suppressed the publication of a raft of commercial-in-confidence documents, including correspondence between senior IOC officials. Read more
TradingPost.com takes naming rights to AFL's legends game Wednesday, 27 Jul 2016 09:12pm TradingPost.com CEO Geoff Holmes says he is "eager" to expand the website's relationship with the AFL and the EJ Whitten Foundation after striking a new partnership with the iconic 'Legends Game' charity fixture. Read more
Super Rugby's commercial landscape a "unique challenge" Tuesday, 26 Jul 2016 09:33pm The ARU will work to arrest both diminishing commercial results and on-field struggles in Super Rugby after only one Australian franchise managed to increase sponsorship revenue last year. Read more
Havas S&E opens doors after landing LG account Tuesday, 26 Jul 2016 09:27pm Global media giant Havas has launched its Sport & Entertainment shop in Australia, winning LG as a foundation client and appointing a music and brand partnerships veteran to lead the new agency. Read more
Twitter to amplify AOC sponsors; Subaru ups golf ante; and more Tuesday, 26 Jul 2016 09:19pm > Seven and Twitter deal to boost Olympic sponsor exposure > Bulldogs chief resigns after record sponsorship revenue > Subaru ups golfing ante with two state-wide deals > Dark Mofo cultural festival receives major cash injection > Bodyboarding competition pioneers new broadcast model Read more
Hyundai takes A-League naming rights tenure to fifteen years Monday, 25 Jul 2016 09:29pm Hyundai, the inaugural naming rights sponsor of the A-League, has confirmed that it has extended its deal with Football Federation Australia until at least 2020. Read more
Nielsen Sports to broaden measurement services after rebrand Monday, 25 Jul 2016 09:29pm Repucom – now to be known as Nielsen Sports, following its acquisition by the global Nielsen group – will turn its attention towards more comprehensive forms of ROI measurement after gaining access to Nielsen's full data suite. Read more
A-League champion scores landmark IGA deal Monday, 25 Jul 2016 09:23pm IGA will replace Veolia as the front of jersey sponsor of Adelaide United as part of a major new deal which also includes regional, grassroots and retail tie-ins. Read more
NRL commercial boss in abrupt departure Friday, 22 Jul 2016 09:51pm Michael Brown, the NRL's chief commercial officer and 2017 Rugby League World Cup chief, has this afternoon quit his dual roles, citing the stress of handling both tasks and relocating from Melbourne, for the reason. Read more