Rio Tinto’s expanded AFL alliance to support Indigenous and women's initiatives Tuesday, 24 May 2016 09:21pm Rio Tinto has signed a long-term renewal with the AFL, making it the principal partner of a raft of the code's Indigenous elite, personal development and women's programs until at least 2020. Read more
Supercars sales boss Bundy moves to Walkinshaw Tuesday, 24 May 2016 09:20pm Supercars sales boss Troy Bundy has taken on the top commercial job at Supercars powerhouse Walkinshaw Racing/Holden Racing Team, after industry stalwart Bruce Stewart stepped down from the role. Read more
Major symphonies turn to philanthropy in tough sponsor market Tuesday, 24 May 2016 09:20pm The heads of the Melbourne and Sydney Symphony Orchestras have stressed the importance of philanthropy as the two companies faced tough sponsorship markets, and reduced grants in 2015. Read more
Cricket Australia's first "360-degree" LED project delivers for sponsors Monday, 23 May 2016 09:20pm Cricket Australia's 2015-16 summer LED program, the largest-ever undertaken by an Australian sporting body, has delivered a massive uplift in engagement and sponsorship execution, according to CA partnerships boss, Michael da Costa-Alves. Read more
Australian Ballet sponsorship up $500k, snags new partner Monday, 23 May 2016 09:17pm The Australian Ballet has won a major new partnership with Nature's Care and revealed a $3.1 million surplus, with sponsorship revenue rising by more than $500k in 2015. Read more
Two more supply-focused deals for GC2018 Monday, 23 May 2016 09:16pm The Gold Coast 2018 Commonwealth Games has added its eighth and ninth sponsors as the event's organising committee continues to prioritise deals which assist event logistics. Read more
Suns to harness Solar Australia in new deal Friday, 20 May 2016 08:57pm Renewable energy firm Solar Australia has snapped up a trio of the Gold Coast Suns' key assets, including its front of shorts, as part of a new partnership. Read more
Japan connection to the fore as Seiko expands ARU deal Friday, 20 May 2016 08:37pm Seiko will take its Australian Rugby Union connection to five years after signing an expanded deal with the peak rugby body, including a new digital focus. Read more
Food Network to tap into 120,000 ‘foodies’ Friday, 20 May 2016 02:39pm Australia's largest coffee event, The Rocks Aroma Festival, has inked a new advertising and commercial partnership with SBS's Food Network channel. Read more
Netball Australia unveils new national league; opens sponsor talks Thursday, 19 May 2016 09:10pm A landmark broadcast agreement, an expanded national championship and a whole-of-sport approach for sponsors will "significantly" boost Netball Australia's commercial footprint, says deputy chief executive, Marne Fechner. Read more