Gemba revamps insights division
Sport and entertainment consultancy Gemba has re-launched the insights division of its business, to allow clients more control over their research.Read more
More latest news - page 934
Heat’s inaugural sponsor to depart after record season
The Brisbane Heat Big Bash League franchise will be in the market for a new principal sponsor next season despite record-breaking attendance and membership metrics.Read more
Jurlique the latest to hitch to Open wagon
Australian skincare brand Jurlique is the latest brand to partner with the Australian Open, helping Tennis Australia to its largest-ever roster of sponsors.Read more
Increasing influx of wagering brands causing A-League concern
A-League side Western Sydney has partnered with a wagering firm despite Football Federation Australia reservations about the number of betting firms sponsoring the competition.Read more
ANZ boost for Taronga Zoo concert series
ANZ Bank has expanded its already significant support for Taronga Zoo to take up presenting rights to the Twilight at Taronga summer concert series.Read more
Wests begin rebuild with member and coaching partner
Western Sydney car dealership group Best Buy Autos has signed on as the first corporate partner for the Wests Tigers since the NRL club restructured its management and strategy last year.Read more
William Hill wagers on tennis partnerships for market share
William Hill's sponsorship with Tennis Australia will be an important part of the marketing mix for the company's future growth in Australia, according to chief executive James Henderson.Read more
Australian Open’s entertainment focus paves way to Guvera deal
Elite tennis players such as Andy Murray and Gael Monfils will create music playlists for fans as part of a new content partnership between the Australian Open and streaming service Guvera.Read more
Manly signs partners in legal and auto sectors
The Manly Sea Eagles NRL team has secured a compensation law firm as new shorts partner and renewed ties with its vehicle partner.Read more
Erebus lines up permanent naming rights deals after two-year hunt
After two seasons of rolling livery, Erebus Motorsport has secured full-time naming rights sponsors for both of its V8 Supercar entries in 2016.Read more
